Ключевые слова
подрывные инновации
цифровая трансформация консалтинга
факторы подрывных изменений
Как цитировать
Аннотация
Управленческий консалтинг принадлежит к числу самых динамично растущих секторов современной мировой экономики, отличающихся высокой устойчивостью к колебаниям макроэкономической конъюнктуры. Тем не менее исследователи отмечают подрывные тенденции в глобальном консалтинговом бизнесе, связанные с распространением цифровых технологий, в особенности аналитики больших данных и искусственного интеллекта, и прогнозируют их разрушительные последствия для традиционных лидеров индустрии. В попытке разобраться с обоснованностью подобных оценок автор статьи последовательно анализирует специфику отраслевого ландшафта управленческого консалтинга и его эволюцию, исследует ключевые факторы подрывных изменений, которые несет для индустрии углубление цифровизации, и рассматривает основные механизмы, применяемые глобальными лидерами отрасли для адаптации к стремительно развивающейся среде. Показано, что, несмотря на вызовы цифровой трансформации, ведущие игроки мирового рынка консалтинговых услуг не только продолжают динамичный рост, сохраняя конкурентные позиции, но и ведут активную экспансию в новые рыночные сегменты, порождаемые цифровыми сдвигами.
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